Shaping the Power of Strategic Communication: Coping with the Impact of Digital Technology Post Pandemic

Opening Speech

Elizabeth Goenawan Ananto, Ph.D, FIPRA – Founder, International PR Summit, Indonesia
Agung Laksamana, M.Sc, IAPR – Chairman, PERHUMAS Indonesia

IPRS Talk: Research Gold Paper PR Indonesia II (2020)

Elizabeth Goenawan Ananto, Ph.D, FIPRA – Founder, International PR Summit, Indonesia

Intro to Day 1

Keynote Speech
The Global Dynamics on Political, Economy and Social in Digital Era
Prof. Rhenald Kasali, Ph.D – Founder, Rumah Perubahan, Indonesia

Concurrent Session 1

Digital Technology: Coping with Public Changing Behavior
Jennifer Blandos Hardie – CEO & Co-Founder, Pinnacle Public Relations, UAE

Formulating Cyber Security in International Arena
Ardi Sutedja – Chairman & Co-Founder, Pinnacle Public Relations, Indonesia

Discussion: Q & A Session

IPRS Talk
PR In the Perspective of Elizabeth Goenawan Ananto (in Indonesian)

Elizabeth Goenawan Ananto, Ph.D, FIPRA – Founding Director, EGA briefings, Indonesia

Keynote Speech
Hope, Trust and Technology: Rebuilding Social Bonds in Post-COVID Asia
Serge Dumont – Chairman, Boston Management Limited, France

Concurrent Session 2

HR Mix for Better PR Performance: A Conceptual Model for Building an Efficient PR Department
Koichi Yamamura – Principal, TS Communication, Japan

Effective Leadership Communication to Restore Stakeholders Trust
Peter Mutie, Fapra, Fprsk – Executive Director and CEO, Peterson Integrated Communication Limited, Kenya

Discussion: Q & A Session

Intro to Day 2

Concurrent Session 3

Orchestrating Corporate Branding through Digital Technology

Zehra Gungor, Ph.D, FIPRA – CEO & Founder, Stage Communication Consultancy, Turkey

Public Engagement through Digital Technology

Noke Kiroyan – Chief Consultant, Kiroyan Partners, Indonesia

Working in Harmony: Healthcare, Economy and Media Perspectives: Case Studies from Different Countries

Niruban Balachandran – Program Management, The World Bank
Dr. Ajit Pathak – National President, Public Relations Society of India
Paulo H. Soares – Communication Director, IBRAM Brazilian Mining Association, Brazil
Prof. Wiku Adisasmito, Ph.D – Expert Team Leader, COVID-19 Task Force, Indonesia

Discussion: Q & A Session

Break Session

IPRS Cornerstone: Central Bank Communication in Digital Era

Onny Widjanarko – Executive Director at Bank Indonesia, Head of Communication Department, Indonesia

Concurrent Session 4

The Post COVID World on Driving Reputation, Engagement and Trust
Sandra Macleod, FIPR, CCIM – Group CEO, Echo Research, United Kingdom

CSR as a Driver of Reputation
Krishnamurty Sriramesh, Ph.D – Professor of Public Relations, University of Colorado Boulder, USA

Measuring the Effectiveness of Crisis Management
Dr. W. Timothy Coombs – The Abel Professor of Liberal Arts, Department of Communication, Texas A&M University, USA

Discussion: Q & A Session

Intro to Day 3

IPRS Cornerstone
Strategic Communication to Ensure Sustainable Safe Production during the Pandemic

Riza Pratama – Vice President Corporate Communications, Freeport Indonesia, Indonesia

IPRS Talk

Strategic Communication Revisited – Towards a Comprehensive Understanding of the Field
Prof. Dr. Ansgar Zerfass – Professor and Chair of Strategic Communication, Leipzig University, GermanyTopic

Danger of Development – AI and the Ethical Challenges Ahead
Catherine Arrow – Executive Director, PR Knowledge Hub, New Zealand

Break Session

Final Session

The Impact of Research Findings on Agility and “Big Data” in the Practice of Public Relations and Corporate Communication

Don W. Stacks, Ph.D – Professor Emeritus, University of Miami, USA
Donald K. Wright, Ph.D – Harold Burson Chair in Public Relations, Boston University, USA

Keynote Speech
Page Report on the CCO ad Pacesetter
Roger Bolton – President, Arthur W. Page Society, USA
Jon Iwata – Executive Fellow, Yale School of Management, USA

Closing

Elizabeth Goenawan Ananto, Ph.D, FIPRA – Founder, International PR Summit, Indonesia
Don W. Stacks, Ph.D – Steering Committee International PR Summit, USA