Global Cooperation in Asian Perspectives
Meeting of mind for the rising generation in the tropicl paradise
17 – 18 October 2012
Discovery Kartika Plaza Hotel, Bali
IPRS 2012 — Bali.
The final edition of the International PR Summit returned to Bali — and to Conrad Bali, the venue that also hosted the 2018 edition. The 2022 Summit examined value creation in the digital economy: how organizations communicate their contribution to stakeholders, and what the PR function must do to ensure that communication produces genuine trust rather than surface credibility. With the return of in-person gatherings after the virtual 2020 edition, the Summit also served as a reunion of a community that had been meeting online for two years.
Who spoke at IPRS 2012.
Elizabeth Goenawan Ananto, Ph.D, FIPRA
Program CoordinatorMM Communication
Trisakti University
Prof. Dr. Thoby Mutis
RectorTrisakti University
Indonesia
H.E. Prof. Dr-Ing. Ir. Rudi Rubiandini R.S.
Vice MinisterEnergy and Mineral Resources of the Republic of Indonesia
H.E. Dr. Dino Patti Djalal
Indonesian Ambasador to the USADr. Roger Hayes
Senior CounselorAPCO Worldwide
UK
Robert Grupp
CEOGrupp Global Partners LCC
USA
Dr. James Grunig
Professor EmeritusUniversity of Maryland
USA
Daisy Primayanti
Vice PresidentCorporate Communication
PT Freeport Indonesia
Dr. Hasmand Zusi, M.Sc
Trisakti UniversityIndonesia
Dr. Hora Tjitra
Zheijang UniversityChina
Christophe Ginisty
IPRA President-elect 2013France
Troy Pantouw
Danone AQUAIndonesia
Matthew Doering
Global Gateway AdvisorsUSA
Dr. Serra Gorpe
Istanbul UniversityTurkey
Dr. Don Stacks
University of MiamiUSA
Dr. Serra Gorpe
Istanbul UniversityTurkey
Faisal Al-Zahrani
IPRA Gulf ChapterSaudi Arabia
Dr. M. Gunawan Alif
MM Communication TrisaktiIndonesia
H.E. Mahmoud Farazandeh
AmbasadorIslamic Republic of Iran
Carolina Carbone
Universidad de BelgranoArgentina
David Donohue
Queensland Corporate CommunicationNetwork, Pty Ltd.
Australia
Ong Hock Chuan
MaverickIndonesia
IPRS 2012 — Program.
09.00 – 10.10
OPENING
Welcoming Remarks
Elizabeth Goenawan Ananto, Ph.D, FIPRA
Founder, International PR Summit, Indonesia
Program Director, MM Communication, Trisakti University, Indonesia
Welcoming Speech
Prof. Dr. Thoby Mutis – Rector of Trisakti University, Indonesia
Official Opening
Global Cooperation in Asian Perspectives
H.E. Prof. Dr-Ing. Ir. Rudi Rubiandini R.S – Vice Minister of Energy and Mineral Resources of the Republic of Indonesia
Keynote Speech
Understanding Asian Values in Global Perspective
H.E. Dr. Dino Patti Djalal – Indonesian Ambassador to the USA
10.10 – 11.50
PLENARY SESSION
Global World Challenges of Public Relations
Session Chair: Elizabeth G. Ananto, Ph.D, FIPRA – MM Communication Trisakti University
Public Relations and Public Diplomacy
Dr. Roger Hayes – Senior Counselor APCO Worldwide, UK
Establishing Global Reputation through strategic PR
Robert Grupp – CEO Grupp Global Partners, USA
Challenges of Public Relations Education Worldwide
Dr. James Grunig – Professor Emeritus, University of Maryland, USA
Question & Answer
11.50 – 12.30
LUNCHEON SPEECH
Creating Value through Education as a part of CSR: A Story of Nemangkawi Mining Institute
Daisy Primayanti – Vice President Corporate Communication – PT Freeport Indonesia
12.30 – 13.30
Lunch Break
13.30 – 15.00
PANEL DISCUSSION (SESSION 1)
BIG PICTURE
Understanding Asian Values in Global Dynamics, the Role of Academic and Professional Organization
Session Chair: Dr. Hasmand Zusi, MSc – Trisakti University, Indonesia
Understanding Asian Values in Global Dynamics
Dr. Hora Tjitra – Zheijang University, China
How IPRA could benefit members in Asia using Social Media as the open door to Public Relations
Christophe Ginisty – IPRA President-elect 2013, France
Discussion
SPECIAL INTEREST
CEO’s Changing Views on Public Relations
Session Chair: Dr. James Grunig – Maryland University – USA
AQUA in Dialogue with Stakeholders
Troy Pantouw – Danone AQUA, Indonesia
—
Matthew Doering – Global Gateway Advisors, USA
Discussion
PR IN GLOBAL AND LOCAL ENVIRONMENTS
Multicultural Working Opportunities, Ethics & Social Responsibility
Session Chair: Dr. Don Stacks – University of Miami, USA
Public Relations Ethics: Where we are and where to go?
Dr. Serra Gorpe – Istanbul University, Turkey
Ethics in Public Relations: Professionalism is the Key
Faisal Al-Zahrani – IPRA Gulf Chapter, Saudi Arabia
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